The company, which is currently upgrading its existing fleet to cut CO2-emissions by 25% and NOx by 80%, has highlighted its Bergen to Kirkenes route as an "ideal starting point" for the development of the zero-emission passenger ships.
Hurtigruten Group chief executive Daniel Skjeldam said the Norwegian coast is an "ideal location" for this kind of "game-changing" project.
"We are excited to announce our most ambitious sustainability initiative to date; creating solutions for zero-emission passenger ships, using the Norwegian coast as the ideal case," he added.
