Together, the expanded team have been visiting agents across the country to shift the focus onto the operator’s ski and Lapland Adventures product, and boost their confidence selling winter.
During these in-person visits, Inghams has been promoting its agent portal and other tools, delivering new sales guides and marketing collateral, and gathering feedback from agents on how to strengthen future collaborative efforts.
The team are reporting back to BDMs Sasha Darling (South/Midlands) and Charlie Cooper (Scotland/Midlands) to follow up on marketing and training requests, and other feedback.