Towey – who has more than 20 years experience in travel with roles at the Holiday Emporium and Going Places – will join the line on 20 February.
Karen Spencer, senior regional sales manager for MSC, will now assume responsibility for the North East.
MSC will now look to recruit more members to its trade support team with additional hires expected in the coming weeks, including a new training executive.
Steve Williams, director of sales at MSC Cruises, said: "We are thrilled Vickie is joining MSC Cruises. She has extensive travel experience and so much passion for our business.
