A total of 48 new tours have been added in Britain and Ireland and 26 in Europe including – for the first time – 10 new holidays by air.

The operator’s existing programme of budget breaks will now be known as its SuperValue Selection and features more than 100 tours.
 
Chris Simmonds, chief executive of National Holidays and the JG Travel Group, said: "In the past, National Holidays has been known for its great value proposition, but recent extensive customer research showed that there was plenty of scope to introduce more classic touring products to broaden the brands offering.

"Whilst National Holidays will continue to offer it core portfolio of breaks through the SuperValue Selection, agents can now benefit from having a much wider choice of products to promote to their customers."
 
In 2023 the brand will introduce a five-day Regal Scotland, Glamis Castle, Royal Yacht and Edinburgh tour; a five-day Northumberland, Hadrian’s Wall, Holy Island and Alnwick Castle trip; and a five-day Great Little Trains of North Wales and Portmeirion itinerary.

In Ireland, a new six-day Irish Craic and Culture tour includes stays in Dublin and Belfast, with prices from £649pp.

The firm will also offer 26 new European Collection tours, including 10 by air options, the first time the operator has included holidays with flights.

These include a four-day Normandy, the British D-Day Memorial and Rouen break by coach from £349pp and a nine-day Grand Tour of Italy by coach from £829pp.