The pandemic has been followed by Russia’s invasion of Ukraine and, although bookings have not dried up, they have certainly been affected. Images of the destruction and suffering inflicted on innocents on Europe’s doorstep by Vladimir Putin are hardly conducive to booking a holiday.
But there are more basic reasons for the tension. The industry, rather than pulling together, is tearing itself apart. Operators and agents have been dragged through two years of unfair criticism by consumer media and are subject to regulations which were never meant to apply to the situations we have experienced, and are still having to face.
