The Saint Lucia Tourism Authority (SLTA) has created a new webpage with offers from a range of UK operators. Other names involved include Kenwood Travel, Simply St. Lucia Luxury Holidays and Turquoise.
Offers target couples making wedding, honeymoon and anniversary plans, or are just looking for a romantic break for two. The campaign is supported by digital ads and will run for eight weeks alongside social media content and a competition.
Agents can head to the Saint Lucia Expert Facebook page to win a selection of Hotel Chocolat goodies, the island being home to the brand’s Rabot Estate cacao farm.