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Pandaw Cruises to return to UK market with new trade portal

Operators
Will Payne
28 June 2023

Fred Holidays and Pandaw Cruises have announced plans to launch a new trade portal after they re-signed a general sales agent (GSA) agreement following a three-year break as a result of the pandemic.

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(From left) Simon Chambers, general manager at Fred Holidays; Kirsty Fruin, head of sales at Fred Holidays; James Talbot, head of sales, reservations and product at Pandaw Cruises and Andy Hawke, product and sales manager at Fred Holidays

Fred Holidays will work with Pandaw – which resumed operations in September 2022 after it ceased trading during the pandemic due to funding issues – on a sales and marketing campaign aimed at building the business and driving revenue and market share.