“But if you think your store or agency is one of the best in the business, you still have one more week to come onboard. And it couldn’t be easier to enter – just tell us that you’d like to be considered, then leave the rest to us”.

After the registration period closes, a unique rating system will see a comprehensive list of suppliers rate agencies to create shortlists in each category. TTG journalists and a supplier partner will then visit the 50 high street stores that make the shortlists, to discover what makes that store stand out against the rest. The shortlisted nationwide agencies will also be profiled by the TTG journalist team.

“We know that high street travel agencies in the UK and Ireland deliver some of the best customer service possible, and we can’t wait to get out on the road and see what makes those agencies tick,” said Jacks.

Agencies that earn first, second and third place on each of the 16 shortlists will join the exclusive TTG’s Top 50 Travel Agencies list, earning recognition not only within the travel trade but also in a way which is meaningful to customers.

The list will be announced at a new ceremony taking place in Birmingham on April 25, where agents will join supplier sponsors including Atlantis, The Palm, Dubai; Attraction World; Belleair; Efteling; Holiday Extras; If Only; One&Only Resorts; Riviera Travel; Jet2holidays; and Royal Caribbean. A brochure profiling each of the agencies that makes the list will be distributed with TTG, and made available as a digital magazine. The Top 50 agencies will also be profiled on ttgtop50.com, and window stickers and digital logos will be provided.

Register here now