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‘Travel can't afford to be forgotten again when the next crisis comes’

Government
James Chapple
21 May 2023

Travel must step up its efforts to engage with government or risk being forgotten – again – when the next crisis comes, Advantage Travel Partnership chief executive Julia Lo Bue-Said has warned.

‘Travel can't afford to be forgotten again when the next crisis comes’

Julia Lo Bue-Said addressed delegates on day one of the Advantage conference

During a wide-ranging address on the opening morning of the 2023 Advantage conference in Benidorm, Lo Bue-Said said that travel’s resilience during the pandemic and the positive trading environment it has taken advantage of over the past year has perversely proved a weakness in terms of it being able to make a case for more support from Westminster when times are tough.

Lo Bue-Said stressed that with a general election due by January 2025 at the latest, there was a risk of travel falling foul of government making decisions that play well at the ballot box rather than acting in the best interests of businesses.