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Travel Counsellors ups responsible travel focus with digital brochure launch

Sustainability
Harry Kemble
19 April 2024

Travel Counsellors has taken the next steps on its responsible travel journey with the release of a digital brochure aimed at educating both Travel Counsellors and customers about sustainable travel practices.

Journeys with Care, Travel Counsellors, April 2024.jpg

Sustainability lead Joe Whittle says sustainability is no longer a 'niche subject' (Credit: Travel Counsellors)

The “Journeys with Care” brochure provides information on how to travel more sustainably and is at the heart of the homeworking firm’s responsible travel campaign. 


It features five chapters: adventure, beach, couples, cruise and family, and aims to give the reader details about destinations and showcase hotel sustainability initiatives.


The brochure also contains information about Travel Counsellors green leaf labelled hotels. 


To support the brochure launch, Travel Counsellors can access marketing materials such as dedicated emails, e-cards and social assets alongside a training guide.