Battling snow, altitude and -10C temperatures, 32 members of G Adventure’s G Trek For Good expedition reached the Moroccan mountain’s 4,167m summit last week.
Donations secured by the group will be split between the operator’s non-profit organisation, the Planeterra Foundation, and Abta LifeLine, helping to support local communities and travel industry members in need.
It was the second time G Adventures had organised the Trek for Good initiative, having run a smaller expedition up Kilimanjaro in 2019.