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US organisation formed to co-ordinate travel sector lobbying

Coronavirus support
Gary Noakes
27 October 2020

A US-based organisation has been formed to help lobby the government, rebuild consumer confidence and drive the industry’s recovery.

Travel Again has been set up to coordinate recovery efforts

Travel Again - a not-for-profit, volunteer organization focuses on restoring traveller confidence and “rebuilding the global travel industry”. Among Travel Again’s aims are to bring separate initiatives together under one coordinated approach and act as contact point for policy makers.

Travel Again said: “Supplier-led efforts have produced the vast majority of information and policy materials to date, but it is not centrally catalogued, reviewed and organised.”

It added: “Congressional support exists but needs to be coordinated.”

It has now confirmed a 24-strong team of policy advisors, including representatives from American Airlines, Hilton and Amadeus.