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Vertical Systems names marketing boss Ben Rodger its new MD

Technology
Ilaria Grasso Macola
2 November 2023

The Vertical Travel Group has named group marketing director Ben Rodger the new managing director of Vertical Systems following Chris North’s departure last month.

Ben Rodger, Vertical Systems MD, Nov23

Rodger (pictured) will take over from Chris North

Rodger rejoined Vertical in March 2020 following a previous stint as marketing manager between 2009 and 2012.

In the intervening period, he held roles with several travel and tourism businesses, including Broadway Travel Group, where he was online marketing manager, and MagicBreaks, where he worked as digital marketing consultant.

In his new role, Rodger has been tasked with leading a transition at Vertical Systems to a more modular approach to ensure users benefit from "even quicker releases”.