Talks over a potential partnership pre-date the pandemic, with Cyprus’s deputy minister of tourism Savvas Perdios telling agent and operator guests at an event at London’s City Hall on Monday (7 November) "it was the right time to rekindle the opportunity".
Perdios was joined by Jordanian tourism minister Nayef Al Fayez, and together the ministers spoke of the two countries’ complementary tourism offering. The partnership will promote four- or five-day visits to each destination, targeting mid- and long-haul visitors from the UK, US and other markets looking to take a 10- to 14-day holiday.
