It's been a year of ups and downs – some agencies and operators have reported strong booking months this year, while others have complained of slower sales.
None have been helped, of course, by increased costs introduced by the government, and many will be resting on the Budget later this month.
So TTG tasked several of travel's senior leaders on the WTM London showfloor with summing up 2025 in just one word. Here's what they said – let us know in the comments below if you agree of disagree!
