International sales vice-president Jason Worth said “every” agent he had spoken to had asked for gratuities to be included.
The move comes just six months after Oceania launched a new fare system – called Simply More – with more benefits for customers.
Worth said Simply More’s “nice and simple messaging” was “well received” by customers and had persuaded the line to look at including gratuities into the fare.
“We believe UK guests want the simple messaging to cascade through to gratuities,” Worth said. “After all our trade partners are trying to get customers to book.