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Uniworld boss tips UK to become line's top international source market

Luxury
Harry Kemble
13 March 2024

The boss of Uniworld says the UK market has “a very good chance” of becoming the ultra-luxury river line’s best source market outside the US. 

Ellen Bettridge Uniworld headshot.jpg

Uniworld president Ellen Bettridge praised UK and Ireland managing director Chris Townson for his efforts (Credit: Uniworld)

Uniworld president Ellen Bettridge praised UK and Ireland managing director Chris Townson, who is now based in Australia, for the work he and his team have done to grow its UK business. 


She tipped UK to surpass the current top international source market – Australia – in the coming months. 


“The US is 70% of our business,” said Bettridge. “Chris and the team are now very close to Australia – they’ve done a phenomenal job.