The head of the Italian National Tourist Board in the UK assures the trade Italian airports are addressing EU Entry-Exit System processing delays, and says he hopes the late-booking market will save Italy's summer.
Zappacosta: 'We're optimistic bookings will still come [for summer], they will just be very last-minute.'
Like many popular tourist destinations, Italy started the year on a high. Its Covid recovery was complete, 2019 numbers had been surpassed – it was set to be a good year. That was until a certain US president decided to go to war...
“January and February were classic booking months, and our latest arrival figures were 2 to 3% up, for the first quarter of the year,” Flavio Zappacosta, head of the Italian National Tourist Board in the UK, tells me when we sit down together for an exclusive chat.
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