Designed to give the UK and Ireland’s luxury agencies a benchmark awards programme which can be used to recognise excellence and help them stand out, Top 20 Luxury Travel Agencies is the sector’s only independent awards initiative dedicated just to luxury agencies.
The awards give businesses the opportunity to highlight their customer service, the training and product knowledge they implement, their care of staff, and the business’s attention to sustainability.
Entries are now open for the awards, which involve completing an initial entry form - to be submitted by Friday 5 June - with the shortlist announced later that month.
Finalists will then take part in video interviews in September, and each company will receive one free ticket to attend the awards ceremony on Wednesday 21 October.
The evening dinner and awards ceremony will take place at the Sheraton Grand London Park Lane, the only hotel in London to boast an intact full-size art deco and Grade II listed ballroom.
Following a successful debut in 2025, Top 20 Luxury Travel Agencies will this year run in tandem with Black Book, the new luxury travel trade show launched by TTG Media and set to take place over 21 and 22 October at the Business Design Centre in London.
The 10 categories for 2026 are:
-Top Small Luxury High Street Agency 2026 [5 FTE sales consultants or fewer]
-Top Large Luxury High Street Agency 2026 [6 FTE sales consultants or more]
-Top Luxury High Street Agency Group 2026
-Top Luxury Leisure Agency 2026 (office)
-Top Luxury Concierge Company 2026
-Top Small Luxury Home-based Agency 2026 [50 agents or fewer]
-Top Large Luxury Home-based Agency 2026 [51 agents or more]
-Top Luxury Cruise Agency 2026
-Top Luxury Adventure Agency 2026
-Top Luxury Responsible Travel Agency 2026
The high street agency has been split into two in order to recognise the number of stores across the UK and Ireland focused on luxury service and travel planning.
Two agencies from every category will be announced as making the Top 20 list at the ceremony in October, with one being category champion.
The agency deemed to best embody the spirit of Top 20 and perform best across the board will also be declared as the UK & Ireland’s No.1 Luxury Travel Agency.
“We have streamlined the entry process for year two, and are looking forward to seeing the entries come in as we seek to highlight the best in the business,” said April Hutchinson, head of luxury at TTG Media.
“These awards are not easy to win – but for those who go through the process, the rewards are great, as we know it is helpful for them as businesses to take part in this kind of reflection and benchmarking. Becoming a finalist, and hopefully a winner, is then the ultimate testament to what good looks like, and gives the Top 20 agencies a real standout opportunity.”
Want to discover more luxury trends?
Apply now to attend Black Book – a new luxury travel event designed to build relationships and help travel designers unlock insight into the future of luxury travel.
Enjoy curated one-to-one meetings with leading luxury brands and delve into an inspiring conference programme, where travel designers can gain first-hand understanding of how to future-proof their business.