PoB Hotels offers independent hotels, restaurants and spas across Britain, and its new name is designed to “inspire guests to discover new hotel experiences that are pampering, outstanding and British.”
The brand has unveiled a new website, with a focus on different regions, and a fresh logo with a charcoal and white colour palette. A secondary palette uses shades including Heather, English Rose, Crown Jewel, Custard Cream and Green Apple.
