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Abta LifeLine kicks off World Cup-inspired campaign

Charity
Tom Parry
7 June 2018

Abta LifeLine is going football crazy in the lead-up to its Big Charity Day 2018 with a range of fundraising activities inspired by the beautiful game and the Fifa World Cup.

Abta LifeLine Big Charity Day.png

The travel industry is being asked to showcase its silky footie skills on social media and get the team together to raise cash ahead of, and during, the charity’s big day on Thursday, June 28.

Budding Bales and Beckhams can get involved in the Freestyle Challenge by posting videos showing their best tricks to Twitter, tagging @abtalifeline and using #LifeLineFC.

Those entering are encouraged to donate via text by messaging ALFC18 followed by the amount (E.G. ALFC18 £10) to 70070.

Although if - like the TTG five-a-side team - you can’t tell your Rabona from your Cruyff turn, then there are also plenty of other ways to raise money.