Turner, formerly director of sales for DMC specialist Discova and head of B2B sales at Intrepid, brings 15 years of industry experience to his new role.
HF Holidays chief executive David Harrington described Turner as “a phenomenal strategist” and said he was “delighted” to welcome him to the company’s senior team.
“He brings a wealth of knowledge, leadership, energy, and creativity to our organisation. As we continue to develop our portfolio, Andrew will play a crucial role in driving commercial success and progress valuable partnerships. We look forward to the impact Andrew will have,” said Harrington.