The line’s sales executives, as well as office staff, will travel to 70 stores over Tuesday and Wednesday (7 and 8 March) to deliver training, agent collateral and reward points.
Cunard’s UK sales director Tom Mahoney said the campaign will be the biggest in the line’s history.
“Travel agents are critical to our success, and this record-breaking sales blitz is just one of many initiatives we have planned to ensure we support our agent partners as much as possible,” Mahoney added.
“We can’t wait to have our extended team out on the road, to demonstrate ongoing appreciation to our travel agent partners and share the exciting news of our winter 2025 programme.”
The two-day blitz comes on the heels of Cunard unveiling its upcoming vessel last week.
Queen Anne will sail from Southampton to New York in January 2025, before going to an 111-night world cruise across 30 ports and five continents.
