The group, which runs trade-only operator Gold Medal, as well as the Travel Republic, Travelbag, Netflights and Sunmaster brands, is especially targeting new talent around its main employment centres of Leyland in Lancashire, and Kingston-upon-Thames in Surrey.

Opportunities are also available at dnata’s other hubs located at Chester and across its network of Travelbag high street stores, as well as hybrid and home-based positions. 

Roles are being promoted through local radio advertising campaigns and across dnata and its brands’ social media channels.

Vacancies are for “a wide variety of roles” that support many of the company’s core brands, dnata said, with positions focused across marketing, finance and IT, through to customer service and contact centre roles. 

The new recruitment drive will supplement nearly 160 roles already filled since the start of the year, with the business responding “to increasing demand”.

Open days at dnata’s main UK offices are due to take place over the coming weeks to showcase the business to potential candidates, while the company said it was also “actively promoting” the availability of hybrid home and office-based working.

UK and Europe chief executive Ailsa Pollard said the company needed to increase its team in “critical” customer service and sales areas due to an influx in consumer demand.

“This is our biggest single recruitment push ever, and we want to fill as many of the available roles as quickly as we can with energetic people who share our own passion for travel, and our vision to reconnect a better world,” she said.

“The pandemic was a tough time for the travel industry, and like many other businesses we had to make difficult decisions. But for us now, it’s all about building for the future. With travel experiencing a strong period of recovery, we are keen to attract new talent to join our team of over 800 people to help us drive forward our ambitious growth plans.”

Pollard added how dnata had bolstered its package of employee benefits and was also developing “enhanced” graduate and apprenticeship programmes.

“We have a strong history and heritage in the UK travel industry and an excellent reputation of being an employee-centric business. Nearly half of our existing employees have been with us for more than five years. We can offer those that join us great career personal development, and the opportunity to work in a fast-paced, exciting and thriving culture,” said Pollard. 
 
Mary Wilson, UK chief people officer, added: “We believe the benefits and opportunities we offer to be unrivalled in the travel industry, and any talented, enthusiastic and passionate individuals considering a career in a sector that’s as fun and fulfilling as travel should think of dnata Travel Group first.”