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G Adventures appoints 10 new female tour leaders

Operators
Will Payne
8 March 2022

G Adventures has appointed 10 new female chief experience officers in the Middle East and North Africa to mark International Women’s Day 2022. 

Maryam Hafez will be based in Egypt

The new recruits are based in Egypt, Jordan, Morocco and Oman, marking the first time the global operator has female tour leaders in all destinations in the Middle East and North Africa region.
 
Soumia Ait Bendawad, regional operations manager for North Africa and the Middle East, said growing the team in a way that supports women in the region is "incredibly important as a means of fighting gender discrimination".
 
"As a woman working in the travel industry in Morocco, I understand the obstacles that we face every day," she continued.