ITAA chief executive Pat Dawson said members were excited to experience the destination, which has surged in popularity.
"We know Turkey is very popular with the Irish holidaymaker, with more than 130,000 Irish tourists visiting between January and November last year," said Dawson. "We are very excited to see why.”
Arzu Kahraman Yilmaz, director UK and Ireland of the Turkish Tourism Board, said Ireland was a strong-growing market for Turkey, and one that had "recovered well" in 2022.
Yilmaz added Antalya would become even more accessible to Irish visitors in 2023 with the launch of SunExpress’s new service from Dublin.
