Sharon Wilson, from Glasgow, will cover the operator’s Scotland and Cumbria region, while Michelle Thake will take on Jet2holidays’ south east and Stansted catchment.

It comes after Thake’s predecessor, Bryony Boulter, was reassigned to the south west and south Wales in support of the launch of the airline and operator’s new Bristol base in April.

The pair will work in collaboration with independent agents to help them market, promote and sell Jet2holidays packages to increase sales and grow their businesses.

Wilson started her career as an agent before spending 25 years working for Royal Caribbean, including 17 years in the group’s sales team covering Scotland and Ireland.

Prior to her move to Jet2holidays, she spent seven years working as the group’s sales and brand trainer in the UK.

Thake, meanwhile, brings two years recent BDM experience to the role gained with G Adventures.

Her career in travel started as a trainee with an independent high street agent where she worked her way up to manager. She subsequently worked for Going Places, Hays Travel, Thomas Cook and Fred Olsen, before a 15-year stint running a franchise with Travel Counsellors.

Alan Cross, Jet2holidays head of trade, said: “These two appointments demonstrate how committed we are to our Partners2Success strategy, which will see us continue to strengthen our unique and successful partnership approach to working with independent travel agency partners.

"Sharon and Michelle bring a wealth of experience to our team, and I know they are looking forward to working with our independent travel agency partners to take their businesses to the next level.”