Footage emerged of French international defender Kurt Zouma appearing to kick and slap his pet, leading to widespread outrage.
The player apologised and West Ham released a statement condemning his actions, yet the centre-back was still named in the club’s starting line-up for its midweek Premier League fixture against Watford on Tuesday (8 February).
Following the incident, Experience Kissimmee, the tourism authority for Osceola County which has sponsored the London club since August 2016, said it "strongly" condemned the actions of Zouma.
"We will be monitoring the situation between Kurt Zouma and West Ham United, as we as an organisation, community, and destination in no way condone animal cruelty," the organisation added.
Upon learning of the player’s confirmation in the team’s starting line-up, the tourist board said it will be "evaluating its relationship and sponsorship" with the club.
"It was disheartening to learn that the player Kurt Zouma was part of the starting line in West Ham United’s game tonight," they concluded.