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Lorraine Adams stands down as Sandals and Beaches BDM after nearly 25 years

Operators
James Chapple
28 April 2025

Sandals and Beaches Resorts long-time UK business development manager Lorraine Adams has left her role with the brands’ UK sales and marketing representative Unique Vacations after nearly 25 years.

Adams represented Sandals and Beaches in the UK for nearly 25 years

Adams, who joined Unique Vacations in 2000 from Lunn Poly following spells overseas with Intasun/ILG, Thomson and Unijet, posted on LinkedIn it was time to "embark on a new chapter" after "almost 25 incredible years".

"This has been a carefully considered decision, but I feel that the time is right to explore fresh opportunities," she said. "I will miss everyone I have had the pleasure of working with over the years in the UK, Europe and further afield. It’s been an absolute privilege to contribute to the ongoing success of the UK sales team.