Baxendell, who has previously held recruitment and new business positions at Global Travel Group and Not Just Travel, will seek experienced agents looking to join the firm.
She said Holidaysplease’s current focus "remains on the productivity and success of each of our agents, rather than just homeworker numbers".
"Holidaysplease is a perfect fit for any established agent looking to build a rewarding homeworking business," she added.
Holidaysplease co-founder and director Richard Dixon said the company has "an overflowing pool of luxury high ends leads" which are generated from its in house IT systems, and the firm is looking for experienced agents to join.
"With her travel industry experience and track record of success Louise is the right person to find these agents and grow our multi-award winning homeworking team," he concluded.
