Gozo is hopeful new air connectivity with the Maltese mainland will help it convert day trips into longer stays and diversify its offering.
Gozo is poised to gain a new rural airfield, which will increase mainland connectivity (Credit: Pixabay / pixabairis)
Gozo’s tourism authorities laid out their plans to extend stays at WTM London, focusing on the introduction of air links to La Valletta and investment in infrastructure to attract more niche tourism.
"We are not against day tripping, but we want to translate a ratio of that day tripping into longer stays,” said Ronald Sultana, director of tourism and economic development at Malta’s ministry for Gozo and planning.
"It will become more sustainable and we will be avoiding mass tourism.”
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