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Newmarket to help agents capitalise on European touring demand

Operators
Will Payne
24 March 2023

Newmarket Holidays has launched a new campaign to help agents capitalise on a "bumper quarter" of European escorted tour sales.

Italy is one of Nguru's top destinations for wellness travel. Credit: Giuseppe Mondi/Unsplash

Italy has shifted its focus to lesser-known destinations (Credit: Giuseppe Mondi/Unsplash)

Bookings for the operator’s short-haul departures in 2023 are up by 66% on the same period in 2022, including a 70% increase in June.

Top performing destinations are Scotland, Croatia and Italy, with sales bolstered after the operator revealed a range of new group tours.

To help agents capitalise on the uptick in demand, Newmarket Holidays has launched a 15% saving on a selection of its European holidays until 31 March, with departures from regional hubs including Aberdeen, Bournemouth and Cardiff.