Give Them A Break, which has been set up by a group of industry professionals, is calling on travel brands to get involved ahead of its launch to the public later this month.
Companies can get involved in two ways – either by adding discounted holidays to Give Them A Break’s directory or by donating to the group’s holiday fund.
Abercrombie & Kent, Intrepid Travel, Teletext Holidays, Travelbag, Travel Republic and USAirtours are among those to have already given their backing to Give Them A Break’s partner page.
Monies raised by the donation fund will be managed by the campaign’s charity partner, the Family Holiday Association.
