Advantage Travel Partnership members’ sales are tracking 10% ahead of last year, with revenue up by 21%, while Travel Counsellors celebrated a historic sales “treble”.
In the week commencing 8 January, the homeworking firm achieved its biggest-ever bookings day, on what was its best-ever sales day, in what proved to be the best-ever sales week in the company’s 30-year history.
“All historic data also shows this very buoyant peaks period extends into February,” said managing director Kirsten Hughes, while Advantage’s chief commercial officer Kelly Cookes confirmed booking conversion had been “strong”.