Wood, who joined Premier on 2 January, will cover the north of England, as well as Scotland and Northern Ireland in her new role.
She will work alongside Karen Milward who will be looking after the south of England. Wood will report to Debbie Goffin, Premier’s director of sales and marketing.
Goffin said: “We are delighted to have Rachel on board, she comes with a breadth of relevant experience, and we are confident she will work extremely well with our agent partners.”
Wood started her career in travel in 2000 as a regional sales manager for P&O Cruises. She has also worked for Co-operative Personal Travel Advisors and most recently for Classic Collection Holidays where she was regional sales manager for the Northwest and Midlands region.
“I can’t wait to reconnect with agent partners in the north and develop valuable relationships with a truly respected brand,” added Wood.