Karen Cameron will join the line as territory business manager for the region on 26 August.

She will be based in Scotland and is the fifth UK and Ireland territory manager to report to Ellie Webb, Princess Cruises’ sales manager.

Cameron, who has almost 25 years of industry experience and was most recently regional sales and engagement manager for P&O Cruises, will take responsibility for growing and managing agent relationships through face-to-face training, supporting Princess’s ship visit programme and leading other region-specific initiatives.

Webb said: “The team and I are thrilled to have Karen join us later this month. Karen brings with her a wealth of industry knowledge alongside some great ideas on how to excite, engage and support our agent partners.”

Cameron added: “I am delighted to be joining Princess Cruises and to work alongside such an amazing team. I can’t wait to begin supporting all of our travel agent partners in Scotland and Northern Ireland, and look forward to seeing both new faces and colleagues who already know me in the industry.”