While experiencing the line’s newest ocean cruise ship, Spirit of Adventure, the main character, once again played by Nicholas Farrell, reflects back on holidays of the past.
The advert opens with Farrell taking a drink from the ship’s North Cape Bar, and saying: "Experience. A wonderful thing when it comes to planning a holiday. All those unforgettable moments..."
Stuart Beamish, Saga Group chief customer officer, said: "We launched our new Experience is Everything campaign in October and it couldn’t be truer when it comes to travel.
"Our customers know what they like because they’ve been there and done that, from backpacking student adventures, exotic honeymoons and holidays with a young family to modern day adventures."