We want to send travellers deep into our neighbourhoods and celebrate what’s authentic about our communities, said US travel leaders as Brand USA Travel Week kicked off in Frankfurt.
Tourist board chiefs from across the US have come together during Brand USA Travel Week in Frankfurt to highlight cultural and diverse initiatives taking place in their cities.
In a roundtable with TTG, Fred Dixon, president and chief executive of NYC & Company, showcased the city’s new Halal Travel Guide, which collates Halal dining recommendations, Muslim-friendly hotels and must-see attractions including mosques.
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