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Viking launches digital TV platform to “bring the world to its guests”
Viking has launched a digital TV platform in a bid to “bring the world to its guests” at home while the coronavirus pandemic continues to grip the globe.
The cruise line said Viking.TV would “provide enriching cultural content and livestreaming video experiences from around the world”, with live content from “experts, cultural partners and notable individuals”.
It will also feature reading lists, filmography and music playlists by popular itinerary, as well as “The Kitchen Table,” a digital cookbook with recipes browsable by country.
Executive vice president Karine Hagen said: “Right now, we are all staying at home instead of travelling together, but that does not have to mean that the only thing we can do is watch the news.
“If we cannot for the time being bring our guests to the world, let’s bring the world to our guests. Viking.TV is a way for us to continue exploring the world in comfort—from the comfort of our homes.”
Sophie Griffiths
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