Brits are seeking last-minute deals to escape what could be the wettest summer in more than a century, fuelling a buoyant lates market for agents.
One in five Brits said they would book a last-minute holiday to escape the weather (Credit: Nubia Navarro / Pexels)
Abta research has revealed more than a quarter of UK residents (27%) would be tempted to book a last-minute getaway if they could secure a good deal, while almost one in five (19%) said they would book to escape the wet weather.
Scottish holidaymakers, in particular, are champing at the bit; Abta’s figures reveal nearly a third of Scottish respondents (31%) would consider a good late deal, while more than a quarter (27%) said the weather could be a factor in their decision making.
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