Visit TTG's Namibia selling guide
Home to extraordinary topography, inspiring conservation stories and unique African heritage, Namibia is one of the world’s most exciting emerging destinations. According to Atta (Africa Travel and Tourism Association) its tourism has recently surpassed pre-pandemic levels, yet many agents remain unaware of Namibia’s wide range of extraordinary experiences, and how this can appeal to their clients across adventure, luxury, culture and sustainability markets.
Aiming to bridge the gap, the official tourism organisation of Namibia is returning to the UK this November with its largest roadshow to date. Visiting three cities across the country, the tourism board – along with 15 trade partners – will share essential destination knowledge, showcase their products and offer advice to Africa specialists on how they can confidently sell Namibia. Better yet, attending travel agents will also get the chance to win some incredible prizes.
Travellers can see elephants on a safari in Namibia
How it works
Beginning on Monday 24 November 2025, the roadshow will make its first stop in London, before heading to Cheltenham and finishing in Glasgow. The meetings will take place in a speed-networking format, allowing agents one-on-one time with all exhibitors, from accommodation providers to destination management companies (DMCs). Agents can collect stamps from exhibitors in their ‘Namibia passport’ as they move around, and anyone who presents a fully stamped passport will be entered into an exciting prize draw.
About the exhibitors
This year’s roadshow exhibitors represent the very best of Namibia tourism. Equipped with impressive portfolios, they will provide agents essential insight into the country’s most cherished stays, tours and experiences – from luxury lodges in the Namib desert and rustic camps in the African savannah to beach pods overlooking the Atlantic Ocean. Also represented are private nature reserves, family-run safaris and tailor-made trips. The full list of exhibitors includes:
- ATI Holidays
- Atmosphere Marketing representing African Monarch Lodges, Chi Wani Safari Camps and Onguma
- Exclusive Reservations & Marketing
- Gondwana Collection
- James Tours & Safaris
- Naankuse Ecotourism Collection
- Namibia Tracks & Trails
- Namibia Wildlife Resorts
- Natural Selection
- Naturally Namibia
- Ondili
- Ongula Homestead
- Reservation Destination
- Trip Tours Namibia
- Wilderness
Why Namibia?
Namibia’s otherworldly scenery and remote luxury are key selling points for the destination. Combine this with its people, culture, adventures and conservation efforts, and your clients are in for an enriching travel experience.
Stargazing is a popular activity in Namibia
To gain deeper insight into Namibia’s living traditions, travellers can engage in authentic cultural encounters with Indigenous communities, such as the Himba people in the remote north. For adventure seekers, activities like hot air ballooning, stargazing and wildlife tracking offer immersive ways to connect with the country’s diverse natural beauty.
Namibia is also a conservation success story. Communal initiatives aimed at protecting endangered species – including black rhinos and cheetahs – have seen remarkable results in recent years. The combination of wildlife preservation and community empowerment provides agents a compelling story to share with clients seeking meaningful, responsible travel.
Meet Namibia roadshow dates:
Monday 24 November 2025 (6-9.30pm) – London (Bloomsbury)
Wednesday 26 November 2025 (6-9.30pm) – Cheltenham
Thursday 27 November 2025 (6-9.30pm) – Glasgow
Travel agents can register their interest in the Namibia roadshow by emailing Ela on eayhan@mmgy.com. When emailing please advise which evening agent event you are interested in attending and whether you already sell Namibia or are completely new to the destination.
