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'I've been in travel for nearly 40 years – this is why I think all travel agents should be accredited'

Agents
Jo Richards
28 August 2026

After nearly 40 years in the travel industry, Tivoli Travel's Jo Richards argues agents should be subject to a more regulated accreditation system, warning inexperienced entrants – and those chasing industry perks – risk undermining the profession's credibility.

Tivoli Travel's Jo Richards
Jo Richards / Tivoli Travel

Greater regulation would 'wheedle out scammers' and perk-seekers, argues Tivoli Travel owner Jo Richards

I feel we should have a more regulated system of accreditation within the travel business, which would weed out scammers and members of the public just joining the industry for the perks.

I started at Park Lane College with Woodrow Travel in 1986 and completed a Youth Training Scheme apprenticeship, which runs for between two and three years. I felt extremely lucky to have this opportunity as the business already had another student starting.

During this time, we completed exams and we had to have at least two years' experience with an agency before anyone would potentially employ you.