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Jet2's Lloyd Cross to join Gulf Air Holidays as brand prepares to launch to the trade

Operators
Gary Noakes
2 September 2025

Lloyd Cross is set to join Gulf Air Holidays as the brand prepares to launch to the trade.

Lloyd Cross is joining Gulf Air Holidays
(Credit: Lloyd Cross / LinkedIn)

Cross, Jet2holidays' former General Manager – Trade, is joining Gulf Air Holidays (Credit: Lloyd Cross / LinkedIn)

Cross, Jet2holidays general manager – trade, last month revealed he would be leaving the operator after 13 years.

He confirmed on Tuesday (2 September) he would be joining Gulf Air Holidays as the Bahrain-based airline seeks to build a tour operation.

Cross will be involved in launching Gulf Air Holidays to the UK trade.

Gulf Air began flying from Gatwick three times a week in March, and plans to use its network of routes to destinations like India, Thailand and Australia to build a leisure arm.