Premier Holidays has launched a search for a new head of trade sales with long-time sales and marketing director Debbie Goffin poised to take phased retirement later this year.
Sara Park (left) and Clare Crowson (right) have taken up new roles with Premier Holidays (Credit: Premier Holidays)
Goffin's sales and marketing brief will be split between Premier's recently promoted head of marketing Sara Park, who was previously marketing manager, and an as-yet-unnamed new head of trade sales.
Park joined Premier Travel Group in early 2022 and has led on rebuilding Premier's marketing function to suit the post-pandemic world, working across multiple marketing channels and both Premier's tour operator and travel agency divisions.
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