The curtain is coming down on a sizzling summer, during which Virgin Voyages has hosted 1,200 agents in a handful of UK cities onboard a revamped Valiant Lady. SJ Walker, the line's UK Sales Director, tells TTG how agents have reacted to the line's renewed focus on the trade – and where the brand goes from here.
Virgin Voyages' Sales Director SJ Walker reveals new-to-brand agents have become more confident about selling the adults-only line over the summer
While Virgin Voyages has no plans to return to Portsmouth – its spiritual UK home – next year, Sales Director SJ Walker's hopes of reaching more UK agents than ever before have not been dampened.
Last month, 1,200 agents experienced a revamped Valiant Lady ship during its UK tour, hosting agents in six cities – including Portsmouth. According to Walker, around 950 of the 1,200 agents who attended one of the ship visits had never experienced Virgin Voyages before.
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