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The selling power of family fam trips

familyfam.jpg
familyfam.jpg

Could taking children on fam trips be a breakthrough for suppliers and agents? Charlotte Flach investigates the benefits of the family fam

Fam trips are one of the biggest and most celebrated perks of working in the travel industry, viewed as a reward or incentive for the long hours and hectic workload travel agents endure.


Being away from home for long periods on a trip can take its toll on family life, however. So would letting children attend fam trips ease the burden on parents?


Dani Thomas, a partner at 360 Private Travel in Sevenoaks, thinks so. She says she’s missed out on fams due to family commitments. “I’ve had to turn down several trips because of childcare issues.”


“I don’t tend to put my name forward unless it’s a destination I really want to visit or I have someone to look after my children,” agrees Paula Hardman, a homeworker for Travel Counsellors.

 

Allowing kids to go on fams would “enable people to go that wouldn’t ordinarily be able to because of family commitments,” says Kerry Kelly, travel specialist and office manager at Elite Voyages on the Isle of Man.

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