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Luxury agent receives £100k-plus worth of enquiries after Facebook post gets ghosted

Agents
Emma Dooney
3 August 2026

Louise Rush, founder of Louane Tailored Travel, says the "tumbleweed" post proves how social media popularity doesn’t always reflect revenue success. 

Blonde woman smiling with champagne
Louise Rush

Luxury travel specialist Louise Rush has built a strong client base without relying on social media  

A luxury travel advisor has revealed that she received five enquiries totalling £100,000 after a social media post that received hardly any engagement.

Louise Rush, founder of Louane Tailored Travel, took to Facebook last Tuesday (28 July) to inform clients she'd be going on holiday this month – and to encourage bookings before her departure.

But despite her page having more than 1.4k followers, the post itself received only nine likes and zero comments.

“To the outside world, that must have looked like tumbleweed!” Louise said. “I’d forgive anyone for wondering, ‘Does she actually get any work?’”

It materialised that the interest was simply not visible online.