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The Advantage Travel Partnership will run its first agent training event focusing on selling to the over-50s market.
The session, being run in partnership with Silver Travel Advisor, will see attendees learn about the sector, the opportunities it presents, how to profile the customer as well as specific skills for selling to the mature traveller.
Once agents have completed the training day on October 16, they will become an accredited Silver Travel Advisor Agent.
Advantage members can book their place here with the full-day of training costing £175 per delegate.
Watch TTG’s six-part Smarter Selling Series with Helen Roberts, in partnership with Titan Travel, and pick up practical tips on everything from communicating your value to converting customers and handling budget conversations. Complete the quiz after each bitesize episode for the chance to win £300 in Titan Rewards.
Competition closes 12 June. Watch all six episodes here.
