Classic’s agency sales team will also be joined by members of the operator’s marketing, product and commercial, pre-travel, contact centre and senior management teams.
Si Morris-Green, director of agency sales and marketing, said: “With so many recent developments across both our brands, it’s great to be able to have an extended team out on the road to share news with our trade partners.
"We are confident it will also help to build on the sales momentum of January peaks.”
The visits aim to update agents on developments for both Classic brands.
Trade-only Classic Package Holidays has recently announced new destinations, a new rewards scheme for agents and Classic Package Holidays TV. Meanwhile, Classic Collection has launched four new segmented brochures showcasing experiential and lifestyle holidays.
Classic’s campaign starts tomorrow (8 February) and runs throughout this month.
