The agency has opened its first shop in Kent – its fifth in the south east and 23rd overall.
The Tonbridge branch was officially opened by Jess Gibson, founder and managing director of The TN Card, a local loyalty scheme, and the agency’s director of retail, Paul Hardwick.
Fred Olsen Cruise Lines, Fred Holidays, easyJet holidays and Riviera Travel are all supporting the brand with in-store branding.
The store concept store was designed by Fred Olsen Travel’s head of retail marketing, Sharon Ingle.
Towards the back of the store, there’s a luxury cruise club lounge, featuring branding from the agency’s cruise partners Saga, Cunard, Seabourn, Silversea and Regent Seven Seas Cruises.
Bettina McCue, Jacqui Nocton and Donna Broughton will deal with customer enquiries in the shop. The team has more than 80 years’ experience of selling travel.
“We are delighted to have officially opened our Tonbridge store, further expanding our retail footprint and adding to our recently established cluster of shops in the South East," said Hardwick.
“With offerings from all the market-leading holiday and cruise companies, this new concept store clearly demonstrates that Fred Olsen Travel has something for everyone – wherever they want to go and whatever they want to do.”
He added: “We look forward to welcoming the people of Tonbridge and the surrounding areas into the store to discuss their holiday and cruise requirements with our friendly and knowledgeable team.”
Hardwick has repeatedly stated he wants to grow the agency’s network to 25 branches by the end of 2025.
Fred Olsen has 10 agencies in East Anglia, eight in Dorset and Hampshire, and now four in Sussex with the recent addition of a branch in Chichester.
